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Top 5 Benefits of Using a Channel Manager at your Hotel
A Channel Manager increases your online visibility and lets you take advantage of the Billboard Effect: the opportunity to sell more rooms by connecting to new Online Travel Agencies.

Gavin Hughes
Sep 3, 20253 min read


Getting Started with Hotel Distribution Technology: What is a Channel Manager?
A Channel Manager is an online cloud-based technology solution (this means there is no software to install on your computer as it all happens through a website).

Gavin Hughes
Sep 3, 20255 min read


Best Hotel Accounting Software: Features, Benefits, and How to Choose (2025 Guide)
When you run an hospitality business efficient financial management is critical to success. Hotel accounting software has become an indispensable tool for modern properties, transforming how hotels handle their finances.
From automating daily tasks to providing real-time insights, this specialized software streamlines operations, improves accuracy, and drives profitability.

Gavin Hughes
Sep 2, 20255 min read


Hotel PMS Comparison 2025: Complete Buyer's Guide
Finding the right Property Management System (PMS) for your property shouldn't be a gamble. Here, we feature carefully vetted solutions...

Gavin Hughes
Sep 2, 20258 min read


Complete Guide to All-in-One HMS Solutions
Choosing the right hotel management software (HMS) is crucial for modern hoteliers looking to streamline operations and boost efficiency.
As the hospitality industry evolves, all-in-one HMS solutions have become essential tools that combine property management systems, channel managers, and booking engines into single, powerful platforms.
In this comprehensive guide, we'll explore the top hotel management software solutions, helping you understand key features, benefits, an

Gavin Hughes
Sep 2, 202510 min read


Top 8 Tips for Choosing the Best Hotel Property Management System
Once you've cleared any potential legal or tax requirements, you can consider the technical functions of the Property Management System ...

Gavin Hughes
Sep 2, 20258 min read


How to choose a Hotel Property Management System in 3 Simple Steps
Choosing a Property Management System for your property can seem overwhelming. However, with the right knowledge and some clarity, you can easily make the right choice.

Gavin Hughes
Sep 2, 20254 min read


Top 10 Most Important Functions & Features of a Hotel Property Management System
Most next-gen hotel property management systems combine multiple functionalities into a single software. Depending on the service provider, the features, functions, and modules can vary significantly.

Gavin Hughes
Aug 27, 20258 min read


Hotel Self-Service Check-In Kiosks: Best Automated Systems Comparison
Hotel Self Check-In Kiosks Systems are automated, physical terminals that enable guests to complete the check-in process independently...

Gavin Hughes
Aug 20, 20254 min read


The Ultimate Hotel Digital Marketing Guide
By leveraging key digital marketing techniques—such as website optimization, social media engagement, and performance analytics—you can attract more guests while reducing dependency on costly third-party booking platforms. Let’s dive into the core strategies that will drive your hotel’s digital success in 2025 and beyond.

Gavin Hughes
Jul 18, 20258 min read


The High Price of Low Cost - How to Evaluate your Tech Stack Investments
From within their tech stack, hoteliers should really understand what they're paying for, especially when it comes to transactional revenue, the total cost of running the systems (hardware, maintenance, upgrades), and integration costs.

Graham Maclennan
Jul 16, 20255 min read


Maximizing ROI: The Benefits of Migrating Your Hotel PMS to the Cloud
Moving hotel operations, especially the hotel Property Management System, to the Cloud not only offers operational benefits, but also leads to higher ROI.

Graham Maclennan
Jul 16, 20255 min read


What is The Revenue Management Cycle (RMC) and How Fundamental is it
Revenue Management is an ongoing, long-term management strategy for hoteliers to receive immediate results in terms of growth and sales.

Gavin Hughes
Jul 3, 20254 min read


What is Hotel Revenue Management - Everything you Need to Know, Tips & Strategies
Revenue management is the strategic pricing and distribution of a property's rooms, facilities, and amenities to the right audience at the right time.
In both the short- and long-run, revenue management helps in boosting sales and revenue.
Revenue management measures what different customer segments are willing to pay. This can only be done by measuring and monitoring the supply and demand of the hotel rooms, eventually breaking it down into various factors.

Gavin Hughes
Jul 1, 20254 min read


Navigate Your Way to the Perfect Hotel Booking Engine: 10 Essential Tips
To select the best tool for your hotel, understanding the necessary features of a hotel booking engine is crucial. In this article, we’re looking at the right way to choose your hotel website booking engine.

Gavin Hughes
Jun 27, 20257 min read


Top 12 Strategies for Maximizing Hotel Profits Using Advanced Revenue Management Systems (RMS)
While there are various Revenue Management Systems (RMS) present in the market, and the decision depends on the hotel’s size and needs, there are some strategic considerations before implementing a system.

Graham Maclennan
Jun 10, 20254 min read


7 Hotel Marketing Strategies to Increase Bookings
This article shares some of the most effective marketing strategies for hotels and resorts. With these hotel marketing tips, you can improve online visibility and maximise revenue as well.

Gavin Hughes
May 25, 20254 min read


Mastering the 4 P's of Hotel Marketing: Product, Pricing, Place, and Promotion
We will look at a few clear and concrete examples that will aid you in asking pertinent questions and building a professional yet effective hotel marketing strategy for your establishment.

Gavin Hughes
May 25, 20255 min read


From Social Media to Email: Building Your Hotel's Marketing Plan for Growth
Every new calendar year comes with new opportunities to boost your hotel revenue!
While the holiday season remains the same, trends change every year, allowing you to develop functional strategies and effective marketing plans. Although it’s good to rely on tried-and-tested methods, you also need to consider emerging trends.

Gavin Hughes
May 24, 20258 min read


Identify, Segment and Target Your Hotel Customers
In this article I will help you list the key market segments identifiable for your hotel's BCG matrix and ask yourself the following questions to help you prioritise and make the right choices

Gavin Hughes
May 23, 20252 min read
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